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About The Author


Introducing the author of these blogs, Dr. Bruce Parker. Dr Bruce is a luminary in the realm of the business of chiropractic, whose journey embodies a fusion of expertise, passion, and entrepreneurial zeal. A graduate of Palmer Chiropractic College, Iowa, Dr. Parker embarked on a mission to revolutionize healthcare standards and redefine the paradigm of patient care. With an unwavering commitment to the principles of practice ownership as a for-profit enterprise, free from the influence of Big Pharma and the influence of medical insurance guidelines attempting to direct a practice that is the complete opposite of their organizers, which is to control the care the algorithms deem as “medically necessary” rather than chiropracticly  necessary, which promoted Dr. Bruce to embark on a transformative odyssey.


At the forefront of his pioneering efforts stands "Strategic Action Coach” which is a groundbreaking chiropractic practice owners business program born from Dr. Parker's innovative protocols. Through this initiative, Dr. Parker empowers fellow chiropractors to optimize practice profitability, master marketing strategies, and transcend the conventional focus on pain relief, advocating instead for a holistic message of transformational health care.


Driven by a thirst for knowledge and a dedication to growth, Dr. Parker remains a stalwart champion of advancements in chiropractic practice. His impact extends far beyond professional accolades, as he embodies the ethos of #RootCause—a moniker emblematic that suggests a commitment to identifying and addressing the fundamental source of any issue or problem, rather than merely treating its symptoms. It signifies a dedication to delving deeper, understanding of the underlying causes of challenges, and implementing solutions that target these root causes directly. By prioritizing the root cause, individuals or organizations can achieve more sustainable and long-lasting outcomes, leading to greater effectiveness and success in various endeavors and implementing solutions at their core.


Beyond the realm of chiropractic achievements, Dr. Parker's warm demeanor, genuine compassion, and steadfast dedication to his coaching clients underscore his role as a trusted mentor and beacon of inspiration. Whether conducting workshops, coaching sessions, or captivating audiences through speaking engagements, Dr. Parker's influence transcends boundaries, inspiring individuals to realize their fullest potential in both their practices and personal lives.


In summary, Dr. Bruce Parker emerges as a visionary leader—a catalyst for positive change shaping the future landscape of chiropractic care. With a blend of expertise, compassion, and an unyielding commitment to uncovering the root causes of challenges, Dr. Parker exemplifies the transformative power of chiropractic principles in effecting lasting change.

Enjoy the Blogs Below

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Concerns Chiropractors have about running their practice

June 19, 20232 min read

1. Financial Concerns:

Chiropractic practice owners may worry about the financial aspects of running their practice, such as managing expenses, maintaining profitability, and dealing with insurance reimbursements.

2. Patient Retention:

Retaining patients and ensuring a steady flow of clients can be a concern for chiropractic practice owners. They may worry about attracting new patients while also keeping existing ones satisfied.

3. Competition:

The chiropractic industry can be highly competitive, and practice owners may have concerns about standing out among competitors and attracting a sufficient number of patients.

4. Work-Life Balance:

Balancing professional and personal life can be challenging for chiropractic practice owners. Long working hours and the demands of running a business can impact their overall well-being and quality of life.

5. Practice Management:

Managing various aspects of a chiropractic practice, such as scheduling, billing, and administrative tasks, can be overwhelming. Practice owners may have frustrations related to efficiently managing their practice.

6. Professional Development:

Staying updated with the latest advancements in chiropractic techniques, attending continuing education programs, and maintaining professional growth can be a source of concern for practice owners.

7. Regulatory Compliance:

Chiropractic practice owners must navigate and comply with relevant regulations and licensing requirements. Staying up-to-date with changes in laws and regulations can be a worry.

8. Staffing and Human Resources:

Hiring, training, and managing staff can be a challenge for chiropractic practice owners. They may have concerns about finding qualified staff members and maintaining a cohesive team.

9. Technological Adaptation:

Incorporating technology into a chiropractic practice and staying up-to-date with electronic health records, billing systems, and other technological advancements can be a frustration for some practice owners.

10. Professional Reputation:

Building and maintaining a positive professional reputation within the community and among patients may be a concern for chiropractic practice owners.

Please note that this list is not exhaustive and the specific fears, frustrations, and worries of chiropractic practice owners may vary based on individual circumstances and experiences. It is recommended to consult with professional organizations, business coaches, and peers within the chiropractic community for personalized guidance and support.


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Dr. Bruce A. Parker

Renowned Business and Marketing Breakthrough Strategist Strategic Action Coach Suffield University Temecula, California, United States

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